Teens use of mobiles
11-16 Teens Study 2007.
Invited by Vodafone to conduct a second study of this age group Jane Vincent and Leslie Haddon completed their reports for Vodafone in July 2007. The Reports, which examine the literature on children's used of mobile phones and the internet as well as research conducted specifically for this study.
The findings of the study once again show that children are probably the most price sensitive of any of the mobile phone customers but they have an enthusiasm for their mobile phones that makes them an essential item for many.
This project was led at Surrey by Jane Vincent