Todd (Ilsoo) Seo
Postgraduate Research Student
About
My research project
Destination marketing with virtual influencersThis study explores tourists' attitudinal and behavioural responses towards virtual influencers in the tourism context. I am interested in the destination marketing, tourist behaviour, and digital marketing in tourism and hospitality.
Supervisors
This study explores tourists' attitudinal and behavioural responses towards virtual influencers in the tourism context. I am interested in the destination marketing, tourist behaviour, and digital marketing in tourism and hospitality.